Category: What’s new

Estella Lo has many years of practical experience in the corporate industry across various departments, from the back end to the front end of the organization, leading the implementation of a number of strategic projects in the Asia Pacific region, while building a solid and rich consulting talent. He is now a full-time senior talent development consultant and lecturer, assisting enterprises in the field of human resource development to plan and implement various talent development projects, including consultants, training courses, coaching, etc. His specialties include management leadership programs, responsible leadership and workers, organizational culture building, functional and talent development programs, business strategy, and corporate coaching.

Brand power refers to the influence and popularity that a business has in the market, as well as the trust and loyalty of customers to the brand. Brand power can be built through a good brand image, product quality, and service quality. In today’s business environment, brand power is an important factor for companies to stand out from the competition. Companies with a strong brand can more easily attract new customers and retain existing ones, resulting in consistent revenue growth.

Emotional intelligence refers to a leader’s ability to cope with relationships, emotions, and stress.

In a business environment, leaders need to have a high level of emotional intelligence to effectively manage and coach their teams to deal with challenges and difficulties. Emotional intelligence can help leaders build good relationships and trust, improve communication efficiency, and promote teamwork to achieve business goals.

Resilience refers to people’s ability to stand firm in their beliefs, cope with problems, and recover from setbacks, difficulties, and stress. The pressures and challenges faced by leaders are enormous, and they need to be resilient to adjust their emotions, maintain stability, and find solutions to their problems. Resilient leaders are better able to respond to challenges and changes, making teams more stable and efficient.

Digital power includes the ability to apply emerging technologies such as artificial intelligence, big data, and the Internet of Things to optimize business models, innovate products and services, and improve efficiency. In today’s business environment, digital power has evolved from a bonus item to a necessity for business survival. It empowers businesses with the ability to innovate, be flexible, and efficient, making them stand out in a competitive environment. Therefore, companies should actively invest in and develop digital capabilities and incorporate them into their strategic planning to ensure future success and sustainable competitive advantage.

Strategic thinking is the basis for improving the overall strength of the enterprise, and these forces support each other to form a comprehensive capability system to improve the competitiveness and sustainable development of the enterprise. Through the development of strategies, companies can better respond to market changes, increase market share and increase corporate value.